Creating a bike culture at your workplace can bring real benefits for both your business and employees. It doesn't need to be costly, and isn't as hard as you might think. Here are some suggestions for how your workplace can help make someone's decision to ride to work an easy one.
The benefits of creating a workplace bike culture can:
[1] Australian Bicycle Council & Cycling Promotion Fund, 2011 Australian cycling: An economic overview. Cycling Promotion Fund, Melbourne.
[2] Cycling Promotion Fund, 2008 Economic Benefits of Cycling for Australia, Cycling Promotion Fund, Melbourne.
[3] Austroads, 2010 The Australian National Cycling Strategy 2011-2016, Austroads, Sydney.
Ways to support employees
Gather information
Find out from staff what would motivate them to ride, and what currently stops them, so that you can try to address these barriers. You might want to consider joining DPTI's smarter travel @ work program, which can help you gather this information from a staff survey.
Gain buy-in from management
It's important to gain the support of management so that employees know that it's okay to arrive at work by bike. Chat to management about bike riding and if needed make a case based on sharing the many benefits of riding to work. This will also make it easier for you to get support for future initiatives that support bike riding (e.g. bike safety courses).
Build a network
Establish a Bicycle User Group. This can be as simple as creating an e-mail group for a workplace's bike riders, so that they can share information, or it can be a more formal group that works to promote bike riding within the workplace. Nominate 'bike-friendly' staff members, such as existing bike riders, that people can go to for advice on riding to work. Link people who live in close proximity and arrange 'bicycle buddies' for beginners.
Encouraging people to ride
Encourage staff to use the Cycle Instead Journey Planner to identify safe bike routes for their journeys. Also consider providing or subsidising bike skills proficiency courses for staff. Encourage the use of 'flexi-time' to facilitate riding to/from work (e.g. in daylight and off peak for beginners).
Promote bike riding
Provide bike-related information, resources and good news stories to your workplace via e-mail, the office intranet and staff noticeboards (refer resources on the right of this page). Once you've established momentum, keep it going. Maintain the conversation with your colleagues and management about bike riding, and continue to support staff to keep riding.
Facilities and equipment
Purpose-built bike parking, showers and lockers are helpful to have, but you don't need to install expensive facilities to create a bike friendly workplace. Is there an under-utilised space you might be able to designate as a bike storage area? There might also be existing bike parking available near your building; some car parks offer secure bike storage. Does your building have any showers? If not, you could consider approaching a nearby business or gym for your employees to use their shower facilities. Once you've clarified what is available, make sure you promote this to staff so that everyone knows what they can use. If you do have an interest in installing bike parking, there is a range of space-efficient bicycle parking racks and rails available - DPTI's Cycling & Walking Section can provide you with advice.
It's helpful to have a pump and spare tools available to reassure staff they won't be stranded at work by punctures or small mechanical issues.
You could also consider establishing a work bike or bike fleet. A bike can be a great addition to an organisation's vehicle fleet, helping to reduce transport costs, contribute to staff health and fitness, and improve the environmental sustainability of work travel. Tips and resources for getting a work bike up and running, including advice on addressing Work, Health & Safety concerns, are available here.
We offer a number of programs that can also assist in creating a bike friendly workplace:
You can find links to other resources such as bike maps and law information to the right.
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